Jennifer Bourn is a WordPress Wonderwoman! She helps us understand about benefit and risk statements and what that means for lead conversion. On this webinar you will learn:
- Where most business owners fall short when marketing with benefits
- The benefit of hearing objections during the sales process
- Why you need to incorporate risk and FOMO into your marketing
- How to use benefits and risks to get a hesitant lead to take action
- How to write a benefit and risk statement step-by-step
Hi! I’m Caylin, Head Marketing Buff here at WP Buffs. Thanks for reading my post! I am all things marketing & growth, #WordPress, influencer marketing, artistry, organic lifestyle, being a gamer chick, blogging, and positive vibes. I’ve been featured on HubSpot, WPMRR and I run our bufftastic webinars here!